Reed Pacific Media

We're a Scented Shopper Marketing Agency. Delivering beautiful scented print, point of sale and scented activations for brands all over the world.

Creative Scented Solutions for Every Business

Reed Pacific Media provides a variety of scented advertising solutions across all traditional and new media channels.


Scent Branding, Scent / Aroma Marketing & Ambient Scent

Scent, scent diffusion technology and custom fragrance design.

Scent Print Sampling

Using our patented SureScent Incidental Touch Technology™ with fragrance microencapsulation for print sampling.

Scented Point of Sale Solutions

Scented materials used to attract consumers from 10 feet away to point of purchase at the shelf.

Scented Out of Home

Outdoor technologies such as scented media panels, scented domes and other experiential.

Scented Packaging Technology

Using our SureScent technology on packaging.

Digital Scent Sampling

Using digital scenting to activate consumers across technology channels.

Our Clients

Why Use Scented Advertising?

Scented advertising increases consumer attention, product sampling and interactions, perceptions of product quality and overall brand loyalty.

Purchase Intent Value

of consumers are likely to purchase a product if they can smell it.


of information is retained in memory when the message communicated via scent.

Purchasing Decisions

of purchasing decisions are made subconsciously.

Martin Lindstrom

Our Recent Blogs


Top 3 Cool Fragrance Point of Sale Examples

| Fragrance Advertising | No Comments
Creative Ways to Sample Fragrance at Point of Sale Fragrance ads and samples tend to be very predictable. A picture of a female celebrity or model sensually clasping the perfume…

3 Tips For Using Ambient Scent in Your Business

| Fragrance Advertising | No Comments
Ambient Scent Tips For Your Business We all know by now that smell is our most primal sense. Our sense of smell is the only one of our five senses…
Stockholm scent study head & shoulders shampoo

Case Study: How Scent Boosted Supermarket Sales

| Food for thought, Fragrance Advertising | No Comments
In 2010, two researchers at the Stockholm School of Economics conducted a marketing research experiment to test the power of scent marketing in Sweden. The product they chose to test…
mailboxes direct print mail

How to Organise a Scented Direct Mail Campaign

| Fragrance Advertising | No Comments
Scented Direct Mail Campaigns Another great way to engage consumers using scent advertising is through direct mail campaign. In scented direct mail campaigns, scented print samples are sent directly to…

See All Blogs

Connect With Us

Phone (AUS): +61 2 9241 1226

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