Reed Pacific Media
Scented Shopper Marketing Agency
‘81% of consumers would choose a product they could smell and see, over one they could only see!’
– New York Times
Purchase Intent Value
Percentage of consumers who are likely to purchase a product if they can smell it.
Percentage of information retained by people, when message communicated via scent.
Percentage of purchasing decisions made subconsciously. – Martin Lindstrom
Why Scent? The Power of Scent Marketing
What We Do
How does it work?
Reed Pacific Media can deliver scented advertising across all traditional and new media channels.
Above the Line
Pre-Activate Consumers using traditional media channels such as: Magazines, News Paper, Outdoor & Cinema
Scented advertising leads to a 20% lift in interaction with 64% of ads engaged with.
Point of Sale
Scented Point of Sale solutions, at the shelf, drives conversion creating an emotional connection with your product!
Point of Sale
70% of purchase decisions are made at the shelf .
Why it Works - Scented below the line advertising allows brand owners to create complete user experiences & digital content.
This experience drives consumers brand loyalty. Scented Experiential advertising combined with scented call to action materials drive foot traffic to sampled products delivering material sales results.
Scented packaging is un-matched when looking at consumer experience innovation.
Scented packaging is avaliable for a number of materials, adhesive, flexible packaging, carton and plastic.
Lets Get Started!
Let us know what you are looking for and we can help you get your idea to market!
Point Of Sale
- Scented Wobblers
- Scented Shelf Trays
- Ambient Scent
- News Print
- Magazine Inserts
- Out Of Home (Outdoor)